The AI-native marketing and intelligence system for moviegoing.

Understand how AI tools are shaping what cinema audiences discover and choose. Then, fix the gaps.

THE ODYSSEY SCORE

AI Discovery Layer:

THE ODYSSEY

72/100
AI Engines
ChatGPT72/100
Claude68/100
Gemini75/100
G
Google AI Overviews65/100
Perplexity70/100

Film Title Visibility

Mentions/Runs
CineOS score
3/5
8
1/6
2
3/5
9
4/8
5
0/5
0

Discovery Analysis

Trusted by

  • UK Cinema Association
  • Film Distributors' Association
  • Cinema First
  • International Showtimes
  • Estonian Film Institute
  • Lithuanian Film Centre
  • Vue Lumière

Today’s reality

Discovery has moved to the answer layer. The industry hasn’t caught up.

Audience behaviours have changed.

AI adoption is growing rapidly, and film discovery is moving with it.

LLMs combine multiple sources to deliver personalised answers.

Instead of traditional blue links, audiences now get answers and recommendations.

Film and cinema marketing still relies on legacy systems.

They were built for clicks, traffic and reach, not AI-driven discovery and recommendation.

Platform & services

Everything you need to make your campaign AI-native.

CineOS measures how AI engines answer the questions your audiences ask, shows you where the campaign gaps are, and fixes them.

  • Major AI engines queried live through their own APIs. No login, no scraping, and locked to the market.

  • Awareness and intent scored as two separate lenses.

  • Audit the score alongside the sources the engine leaned on.

  • The prioritised fix list: what to change and where, structured data, campaign & content strategy.

  • Verified data and cinema showtimes. Current and checked, CineOS never invents availability.

  • Referral records that close the loop from an AI answer to a seat, so the next audit is measured against what converted.

The commerce layer

Verified showtimes, handed off to the cinema’s own booking flow.

CineOS is the source of verified cinema showtimes (UK only as of September 2026). Showtimes are verified and current; CineOS never invents availability.

Our measurement tells you where the campaign is losing the answer, and the commerce layer is designed to result in a bookable screening.

ChatGPT
I want to see The Odyssey in IMAX, Central London
The Odyssey poster

The Odyssey

Defy the gods.

15 · Adventure, Action & Fantasy

Directed by Christopher Nolan

Odysseus, the legendary King of Ithaca, embarks on a long and perilous journey home following the Trojan War.

In IMAX at BFI IMAX, Waterloo tomorrow at:

11:3014:4518:3021:15
▶ Watch trailer
ChatGPT
What new films are playing in cinemas nearby this weekend?

Here’s what’s in cinemas now:

  • Spider-Man: Brand New Day▶ Watch trailer
    Spider-Man: Brand New Day poster
  • The Odyssey▶ Watch trailer
    The Odyssey poster
  • Moana▶ Watch trailer
    Moana poster
  • The Invite▶ Watch trailer
    The Invite poster
  • Minions & Monsters▶ Watch trailer
    Minions & Monsters poster
ChatGPT
Activities with family this weekend

The weather looks wet this weekend — a great excuse for the cinema. A family favourite that’s on now:

Toy Story 5 poster

Toy Story 5 — playing at your local Everyman this Saturday and Sunday at:

Sat 14:00Sat 16:30Sun 14:00Sun 16:30
▶ Watch trailer

Our approach

Analyse. Fix. Measure again.

01

Platform for analysis and campaign measurement.

Analysis is the crucial step before working on the strategy and AI-native campaign implementation.

02

Strategy and execution.

We use the building blocks from step one to execute technical and content fixes that improve AI citation, machine-readability and campaign success.

03

Practical AI and next-gen UX.

Future UX, conversion layers across AI channels, and attribution analysis.

  1. 01

    The platform provides the audit and shows the fix.

  2. 02

    The fix is delivered through the app.

  3. 03

    The platform generates the data.

  4. 04

    The data deepens the measurement.

Auditing methodology

Evidence you can trust.

Real API calls to each AI engine

No scraping, no simulation. Every result comes from a live, no-login, market-locked call to the engine itself.

Persisted, timestamped, never paraphrased

Raw model output is stored exactly as returned. You can open any score and read the answer that produced it.

Real customer journey queries

The prompt library is built from how audiences ask about films, not from keyword lists.

Two-lens scoring

Awareness and intent (non-branded vs branded) are measured separately, quality-adjusted, then blended into a headline score.

For the full list, see the methodology section inside the platform and our Terms & Conditions.

FAQ

Frequently asked questions.

  • CineOS is the AI-native marketing and intelligence system for moviegoing. From measuring how generative AI engines surfaces films, to showing distributors and exhibitors where their campaigns are invisible or misrepresented and fixes the gaps.

  • Audiences increasingly ask an AI assistant what to watch rather than searching and clicking. The engine returns an answer, not a list of links. If it does not know your film (or cinema, campaigns), names a different one, or repeats a stale information, the campaign spend never reaches the person asking, and nothing in a traditional analytics stack tells you it happened.

  • ChatGPT, Claude, Gemini, Perplexity, Microsoft Copilot and Google AI Overviews. Each is measured separately, per market and per question, because they disagree with each other far more often than people expect.

  • No. Every result comes from a live call to the engine's own API: no login, no scraping, and each run is geo- and language-locked to the market the film is releasing in. Raw model output is stored exactly as returned and timestamped, never paraphrased.

  • They are the two lenses we score separately. Awareness (non-branded) asks whether an engine surfaces your film to someone who does not know it exists yet, like “what should I see this weekend?”, “Must-see films this November”. Intent (branded) asks whether it names or suggests your film correctly when asked about it directly. A film can score well on one and badly on the other, and the fix is different in each case.

  • SEO optimises for a ranked list of links. There is no list here, there is one answer, and either your film is in it or it is not. The inputs differ too: engines weight structured data, official hubs and cite third-party sources rather than keywords, and they can be confidently wrong in ways a search ranking never is.

  • Both. Every audit gives a prioritised action plan rather than a scorecard: what to change on the hub, the content strategy, and the structured data so engines can read the campaign. On managed engagements we make those changes ourselves.

  • Platform access and a live report per film and per market, with a blended headline score per engine, an interactive matrix of the raw AI responses behind every score, the citations engines relied on, a release-window competitor view, and a prioritised actions plan. Where ongoing monitoring is contracted, the report also tracks movement week on week.

  • Live today: the UK and Ireland, Domestic (US and Canada), and Australia and New Zealand. In development: France, Germany, Italy, Spain, Mexico, Brazil, Japan and South Korea. Every audit is run per film per market, geo- and language-locked to that territory. Additional markets are available on request and subject to development scope. China is out of scope.

  • It depends on strategy per-title, content, trailer launches, announcements. It is a good practice to start monitoring the campaign from the first trailer launch and across key beats of the campaign. This can range from 4 to 6 (or more) months out.

  • Establishing the baseline and setting up recurring process happens within a day, all subject to timelines aligning on strategy, KPIs, prompt and audience segments.

  • There is no published price. Every engagement is quoted individually and scoped by the number of titles, the tracking period, a one-off snapshot or ongoing monitoring through the campaign window, and the markets in scope.

  • Film studios, distributors, exhibitors, cinema industry bodies and their agencies. It is a business service, so sign-up requires a company email address; we cannot accept requests from personal addresses.

  • Yes. Findings, reports and anything you share with us are treated as confidential under our Terms, and client reports are access-controlled rather than public by default. We may use anonymised, aggregated data to improve the methodology, but never in a form that identifies a client or a title.

  • Licensed data partners.

  • Request access with your work email and we will come back to you with next steps.

Markets

Top global territories.

Every audit is run per film × market, geo and language-locked to the relevant territory. Additional markets are available on request and are subject to development scope (excluding China).

Live now

  • UK & Ireland
  • Domestic (US & Canada)
  • Australia & New Zealand

Launching soon

  • France
  • Germany
  • Italy
  • Spain
  • Mexico
  • Brazil
  • Japan
  • South Korea

About us

Built by people who have run national and international film marketing and cinema campaigns.

We are film and cinema industry professionals with studio and major exhibitor circuit backgrounds. We manage marketing and technology projects, and we understand the industry’s challenges and processes.

Ready to work with us?

Request access and we’ll come back to you.

Work email sign-ups only. CineOS is a B2B platform for distributors, studios, exhibitors, cinema industry bodies, and their agencies.